Looking for a Digital Marketing professional with 3+ years of experience. Job Description: Do keyword research online using SEO tools and pick the right keywords to rank faster and higher than the competition. Write SEO optimized, research-based content for web pages and articles. Create lead magnets and downloadable content including giveaways, templates, e-books, etc. Write compelling, shareable social content that encourages click-throughs. Create landing pages that provide useful and engaging content information to encourage consumers to learn about our brands and make purchasing decisions. Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). Optimize our marketing automation and lead nurturing processes through email, content, and social channels. Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. Requirements: Excellent communicator and creative thinker, with an ability to use data to inform all decisions. This role requires attention to detail and project management skills. Familiarity with marketing automation and blogging software is a plus to generate traffic, convert visitors into leads, and nurture them (using dynamic workflows) into converted customers. Some past experience in marketing preferred. Interested candidates can share their resume to info@portaloneteam.com with the subject line as “Senior Digital Marketing Developer.” #J-18808-Ljbffr Portaloneteam
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